Pro Organisations & Business Sectors

Task 6

Advertising: Advertising is the action of calling public attention to something, especially by paid announcement.

In photography advertising is a key element because advertisers can photograph what they are promoting/ selling, so the customers will get an idea/ picture of what they are advertising.

This is a Christmas Coca-Cola advert. the Coco-Cola truck, is the main feature to this advert. The Coco-Cola truck adverts have been running for many years. For the public when we see the truck we know that its a Christmas advert.

E-Commerce: E-Commerce marketing is the process of driving sales by raising awareness about an online store brands and product offerings.

Photojournalist/ Documentary Photographers

Steve McCurry – Steve McCurry is an American Photographer who has worked in photojournalism and editorial.


Robert Capa – Robert Capa was a Hungarian was photographer and photojournalist, he is know as the greatest combat and an adventure, in photographers history.


Gordon Parks – Gordon Parks was an American photographer, musician, writer and film director and a glamor photographer. Also documentary photojournalist, back in the 1940s though to 1970s – particularly in issues of Civil Rights, poverty.

dig original



Published by

Jenna Patel

Student at Ravensbourne University, studying Digital Photography.

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